Shannon McCluskey is an analytical marketing leader at the top of her game counting 10+ years of martech experience. She got her start in marketing at Fluidware, an Ottawa based startup that was acquired by SurveyMonkey where Shannon went on to spend almost 3 years in marketing ops working with some of the top Marketo experts in the world. She's currently Marketing Ops Manager at Clio and she’s building an awesome team with interesting open roles right now.
We're going to argue two main points: First, no-code is absolutely the future for marketing and that it opens up exciting possibilities (aka, democratizes digital marketing). Second, what really qualifies as a no-code tool is much more narrow and potentially useful than you might find elsewhere on the Internet.